Cloudflare forces consumers onto higher tiers with threats of shutdowns
Appearance
This article will cover Cloudflare's unsavory behavior when it comes to upselling their enterprise plans. Despite of what the customer may think, the decision is not optional; rejecting their offers one to many times may encourage Cloudflare to shutdown your site along with disabling your account until you agree to the "deal" that was offered.
Background
Cloudflare is a(n) American based CDN (content delivery network) that focuses on serving content for the world wide web, has taken part in unethical upselling behaviors for their hosting services. Such examples include:
- Users being pitched aggressively to enterprise despite the lack of clear agreement and what would improve[2][3]
- Users denying the upgrade and then shortly after have sites removed and their account restricted[5]
- Lack of basic business courtesy forcing the customer to bounce around multiple teams (from weeks to months) to resolve a dispute or force bad press for a response
- Shutting down your account and purging your sites if they catch wind on the customers plan on moving to a competitor
- "Imaginative Pricing" telling users the plan they need to use based on how much there willing to spend
[Incident]
[Company]'s response
Lawsuit
Consumer response
References
- User documented experience - robindev.substack.com - accessed 3/30/2025
- Customer concerns over possible deceptive pricing and free bandwidth - news.ycombinator.com - accessed 3/30/2025
- Customer distrust after Cloudflares shady pitch to enterprise - news.ycombinator.com - accessed 3/30/2025
- User fed up with excuses to upsell plans - news.ycombinator.com - accessed 3/30/2025
- Paying Customer restricted without warning - news.ycombinator.com - accessed 3/30/2025
- Cloudflare's lack of transparency restricting sites without notifying the customer - news.ycombinator.com - accessed 3/30/2025