Brother Refresh EZ Print Subscription Service: Difference between revisions

Brother Refresh Service
Basic Information
Release Year	2021
Product Type	Subscription-as-a-Service
In Production	Yes
Official Website	Brother Refresh

← Older edit Newer edit →

Revision as of 23:58, 8 February 2025

The Brother Industries Ltd.: Refresh Program Subscription Service is a Subscription-as-a-Service (SubS) launched in August 2021. The program claims to offer domestic and business users the advantage of an on-demand, lower-cost printing solution that provides genuine Brother consumables directly to their door, without the need for end-user consumable management.

The Brother Refresh service currently offers two programs: EZ Auto Reordering (abbreviated as EZ-ARP), where the end-user pays only to replace a depleted cartridge or EZ Print Subscription (abbreviated as EZ-PSP), where the the user pays per page printed.

Listed are the program features offered to the end user to maintain and service their machines:

	EZ-ARP	EZ-PSP
Auto Cartridge Ordering	Yes	Yes
Free Trial	No	Yes
Payments	Pay-Per-Cartridge	Pay-Per-Page
Cartridge Type	Standard or XL	XL or Super XL
Shipping Costs	>$19.99 Free	Free (plan-based)
Warranty	No	Limited (plan-based)
Customer Service	Yes	Yes
Flexible Plans	No	Yes
Easy Cancellation	Yes	Yes

Subscription Eligibility

Brother currently lists these printers available to enter the Refresh program. The printer can either be "Refresh-ready" (with Refresh EZ-Print Subscription ink and toner cartridges included) or activated post-purchase via the Brother website. Once the printer is activated and enrolled to the Refresh service, only cartridges or toner supplied by Brother can be used.

EZ Print Subscription (pay-per-page)

Printer Type	Models	Promoted	Free Trial	Cartridge Series Disclosed	Cartridge Yield Disclosed
Mono Laser Printers	13	Yes	Yes	Unknown	Unknown
Color Laser Printer	0	Yes	No	Unknown	Unknown
Inkjet Printers	8	Yes	Yes	Unknown	Unknown

EZ Auto Reordering (pay-per-cartridge)

Printer Type	Models	Promoted	Free Trial	Cartridge Series Disclosed	Cartridge Yield Disclosed
Mono Laser Printers	141	Yes	No	Yes	Yes
Color Laser Printer	31	Yes	No	Yes	Yes
Inkjet Printers	0	Yes	No	Yes	Yes

False or Misleading Promotion

Brother clearly advertises color plans in the EZ-Print program yet no color printers are currently eligible.
Brother clearly advertises discounted ink & toner in the EZ-Auto Reorder program yet no inkjet printers are currently eligible.

Subscription Claims

Brother states that the EZ-Print subscription program can save the end-user up to 50% on genuine Brother ink or toner.

References

@@ Line 10: / Line 10: @@
 The Brother Industries Ltd.: '''Refresh Program Subscription Service''' is a Subscription-as-a-Service ('''SubS''') launched in August 2021. The program claims to offer domestic and business users the advantage of an on-demand, lower-cost printing solution that provides genuine Brother consumables directly to their door, without the need for end-user consumable management.
-The [https://www.brother-usa.com/supplies/refresh-smart-delivery Brother Refresh] service currently offers two programs: '''EZ Auto Reordering''' (hereby referred to as '''EZ-ARP'''), where the end-user pays only to replace a depleted cartridge or '''EZ Print Subscription''' (hereby referred to as '''EZ-PSP'''), where the the user pays per page printed.
+The [https://www.brother-usa.com/supplies/refresh-smart-delivery Brother Refresh] service currently offers two programs: '''EZ Auto Reordering''' (abbreviated as '''EZ-ARP'''), where the end-user pays only to replace a depleted cartridge or '''EZ Print Subscription''' (abbreviated as '''EZ-PSP'''), where the the user pays per page printed.
 Listed are the program features offered to the end user to maintain and service their machines:
@@ Line 58: / Line 58: @@
 Brother currently lists [https://www.brother-usa.com/supplies/subscription-info/eligible-printers/products#sort=%40productcataloglistprice%20descending these printers] available to enter the Refresh program. The printer can either be "Refresh-ready" (with Refresh EZ-Print Subscription ink and toner cartridges included) or activated post-purchase via the Brother website. Once the printer is activated and enrolled to the Refresh service, only cartridges or toner supplied by Brother can be used.
-'''EZ Print Subscription''' (pay-per-page)
+====== '''EZ Print Subscription''' (pay-per-page) ======
 {| class="wikitable"
 !Printer Type
@@ Line 71: / Line 71: @@
 |Yes
 |Yes
-|No
+|Unknown
-|No
+|Unknown
 |-
 |Color Laser Printer
@@ Line 78: / Line 78: @@
 |Yes
 |No
-|No
+|Unknown
-|No
+|Unknown
 |-
 |Inkjet Printers
@@ Line 85: / Line 85: @@
 |Yes
 |Yes
-|No
+|Unknown
-|No
+|Unknown
 |}
-'''EZ Auto Reordering''' (pay-per-cartridge)
+====== '''EZ Auto Reordering''' (pay-per-cartridge) ======
 {| class="wikitable"
 !Printer Type
 !Models
-!Promoted
+![https://www.brother-usa.com/supplies/ez-auto-reordering Promoted]
 !Free Trial
 !Cartridge Series Disclosed
@@ Line 101: / Line 102: @@
 |Yes
 |No
-|
+|Yes
-|
+|Yes
 |-
 |Color Laser Printer
@@ Line 108: / Line 109: @@
 |Yes
 |No
-|
+|Yes
-|
+|Yes
 |-
 |Inkjet Printers
@@ Line 115: / Line 116: @@
 |Yes
 |No
-|
+|Yes
-|
+|Yes
 |}
+====== False or Misleading Promotion ======
+* Brother clearly advertises color plans in the '''EZ-Print''' program yet no color printers are currently eligible.
+* Brother clearly advertises discounted ink & toner in the '''EZ-Auto Reorder''' program yet no inkjet printers are currently eligible.
 ==Subscription Claims==
@@ Line 123: / Line 129: @@
 Brother states that the EZ-Print subscription program can '''save the end-user up to 50%''' on genuine Brother ink or toner.
+== References ==
+#
 {{DEFAULTSORT:Brother Refresh Subscription Service}}
 [[Category:Subscription-based services]]
 [[Category:Printers]]